An honest answer, the parts of the bill nobody quotes, and who should still hire one.
A real Clay site — built from a Google listing
Every figure on this page is in euros, because euros are what we charge in — nobody in Buenos Aires is quoting a parrilla for a website in them. So read the proportion, not the amount: the build figure below is about four years of the monthly one beside it. A ratio survives being converted. An amount does not.
A small-business website built by people costs about €1,500 — designer €700 · developer €550 · copywriter €250 — and then a line every month for hosting and for somebody to change things. Clay is €49 a month for all of it, and you change things yourself.
Most of what happens here is arranged in a chat window before it is arranged anywhere else: a Palermo peluquería takes its bookings on WhatsApp, a bodegón tells Instagram what is on on Saturday. The website sits to one side of all that, and whoever built it keeps office hours. A kitchen that seats its first table at ten at night is not filing a change request at nine the next morning.

Hire one if the page has to read in Spanish and in English at once — a San Telmo café serves people who do not read the first one, and Clay gives a business one language rather than two. Hire one as well if the money has to change hands on the page: a Clay basket hands the order to WhatsApp and charges nothing itself.

Clay reads the pictures on your Google listing, grades them, crops them for the shape each band needs and puts the best one at the top. Nothing to upload, nothing to resize.





Type your name — Clay pulls your photos, hours, reviews and contact details straight from your Google listing.
Choose a look and Clay builds a full site around your content. Change anything with a tap — no code, no templates to wrestle.
Publish to your own name.clay.site in minutes. Add a custom domain and connect your own tools whenever you're ready.
Open one. It is the live site in a frame, not a screenshot — so what you see is what it looks like right now.
Hire one if the page has to read in Spanish and in English at once — a San Telmo café serves people who do not read the first one, and Clay gives a business one language rather than two. Hire one as well if the money has to change hands on the page: a Clay basket hands the order to WhatsApp and charges nothing itself.
We publish one figure and it is a European average for a small-business build: €1,500, made of designer €700 · developer €550 · copywriter €250. We are not going to invent a Buenos Aires number — ask two studios and you will have a real one in a day.
Changes. A new menu, a fourth photograph, a Sunday you decide to open. On an agency site each of those is somebody else's calendar and usually an invoice; over a year it is often more than the build. That is the line Clay is actually replacing.
In Spanish, written in it rather than translated into it, because the business is in Argentina. A site is in one language: there is no switcher and no second version of a page.
Yes, on the paid plan — and the free clay.site address keeps working afterwards, so anything already printed still lands: what free covers, and what it does not.
Search your business and see your site in seconds — free, no signup.