What a web agency in Lisbon costs
An honest answer, the parts of the bill nobody quotes, and who should still hire one.
A real Clay site — built from a Google listing
You are standing in a pastelaria in Campo de Ourique holding a quote, and the quote is fair — a month of somebody's work is a month of somebody's work. What is worth asking first is how much of that month goes on things Google already holds about you: the hours, the address, the photographs, the reviews people left last August.
A small-business website built by people costs about €1,500 — designer €700 · developer €550 · copywriter €250 — and then a line every month for hosting and for somebody to change things. Clay is €49 a month for all of it, and you change things yourself.
What you are actually buying
Lisbon's studio and freelance pool has grown enormously in the last ten years, and a good deal of it bills abroad — a designer in Marvila can spend the week on something for a client in Berlin. That is honest work at an honest rate. It does mean a tasca or a barbearia is competing for a calendar it was never really the client for, and the small jobs get the hours that are left.
This page is not for everybody
Hire one if the site has to be in Portuguese and in English both. Half your customers being visitors is a real problem, and a Clay site is one language with no switcher. Hire one for a tour operator's availability, a catalogue of thousands, anything wired to your till. A tasca with a day menu is not that.
After launch
The euro figure on this page is not adjusted for Lisbon and does not need to be — a studio here pays its designers in euros like anywhere else in the currency. What differs is the takings standing behind the bill: the same build costs a café in Graça what it costs one in Berlin.
Your photographs, already sorted
Clay reads the pictures on your Google listing, grades them, crops them for the shape each band needs and puts the best one at the top. Nothing to upload, nothing to resize.
How it works
Search your business
Type your name — Clay pulls your photos, hours, reviews and contact details straight from your Google listing.
Pick a style
Choose a look and Clay builds a full site around your content. Change anything with a tap — no code, no templates to wrestle.
You're online
Publish to your own name.clay.site in minutes. Add a custom domain and connect your own tools whenever you're ready.
What you get
Real sites, made with Clay
Open one. It is the live site in a frame, not a screenshot — so what you see is what it looks like right now.
Questions
Is an agency ever the right answer?
Hire one if the site has to be in Portuguese and in English both. Half your customers being visitors is a real problem, and a Clay site is one language with no switcher. Hire one for a tour operator's availability, a catalogue of thousands, anything wired to your till. A tasca with a day menu is not that.
What does an agency site actually cost in Lisbon?
We publish one figure and it is a European average for a small-business build: €1,500, made of designer €700 · developer €550 · copywriter €250. We are not going to invent a Lisbon number — ask two studios and you will have a real one in a day.
What is the part nobody quotes?
Changes. A new menu, a fourth photograph, a Sunday you decide to open. On an agency site each of those is somebody else's calendar and usually an invoice; over a year it is often more than the build. That is the line Clay is actually replacing.
What language will my site be in?
In Portuguese, written in it rather than translated into it, because the business is in Portugal. A site is in one language: there is no switcher and no second version of a page.
Can I move to my own domain?
Yes, on the paid plan — and the free clay.site address keeps working afterwards, so anything already printed still lands: what free covers, and what it does not.
What a web agency in Lisbon costs
Search your business and see your site in seconds — free, no signup.