For barbers, nail bars, massage, brows, tattoo studios — anywhere the day is a row of appointments and a no-show is the whole slot.
The economics of a chair are unforgiving: an empty forty minutes cannot be sold later. Which is why the two things that matter are that people can book without ringing, and that the ones who book turn up.
Clay does both on your own site. Services with real lengths and prices, the times you actually work, and a deposit on the ones where it is worth taking.
A cut is thirty minutes, colour is two hours, a set of gels is fifty minutes. Give each service its length and the slots fall out of it — no two bookings can overlap and nothing is offered after you have gone home.
Per service. Take one on the two-hour colour and not on the fringe trim — the point is to protect the slots that hurt, not to put a card form in front of every booking.


Set the hours the shop is open; services are booked against the room's capacity.

The stars from your Google listing sit above the booking, which is where they do the most work.

The site is generated in the language of the country the business is in, including the booking wording.
Type your name — Clay pulls your photos, hours, reviews and contact details straight from your Google listing.
Choose a look and Clay builds a full site around your content. Change anything with a tap — no code, no templates to wrestle.
Publish to your own name.clay.site in minutes. Add a custom domain and connect your own tools whenever you're ready.
Open one. It is the live site in a frame, not a screenshot — so what you see is what it looks like right now.
The engine books against capacity rather than against a named person — so a shop with three chairs can take three at once. Per-stylist booking is not there yet.
Your phone number and WhatsApp are on the same page. Booking online is meant to remove the easy calls, not all of them.
No. They are taken by Stripe into your own account, and Clay takes no fee per booking.
Yes — close the day and the slots stop being offered immediately. Anybody already booked still has their booking, and you have their number.
Yes, with the service, the time, the place and a link to move or cancel it themselves. You get one too, with their address as the reply-to.
Close the hours and nothing is offered in them — a delivery, a school run or an afternoon off are all the same thing to the calendar: hours you are not there.
Yes, on every booking, with their address as the reply-to so pressing Reply reaches them. They are your customer, not a marketplace's.
Search your business and see your site in seconds — free, no signup.