An honest answer, the parts of the bill nobody quotes, and who should still hire one.
A real Clay site — built from a Google listing
What a website looks like in Bordeaux is set by wine. An estate's site is a brand object — a photographer, an English version, buyers deciding on it who will never come. A bar in Saint-Pierre borrows that idea of a site without any of the reasons for it: no export list, no label to live up to, and customers two streets away who want to know whether it is open.
A small-business website built by people costs about €1,500 — designer €700 · developer €550 · copywriter €250 — and then a line every month for hosting and for somebody to change things. Clay is €49 a month for all of it, and you change things yourself.
The studio scene here grew around the wine trade — châteaux, négociants in the Chartrons, an export business that sells to people who will never visit. That work is brand work, in more than one language, and a designer is the right call for it. What it is not is a description of what a twenty-cover bistrot needs, and a quote is easier to read once you know which of the two jobs it was written for.

Hire one if you sell beyond France. An estate or a négociant needs trade pages behind a login, allocations, and the same catalogue in every language it ships to. A Clay site has none of that — customers can sign in to manage a booking, and that is the only door on it.

Clay reads the pictures on your Google listing, grades them, crops them for the shape each band needs and puts the best one at the top. Nothing to upload, nothing to resize.





Type your name — Clay pulls your photos, hours, reviews and contact details straight from your Google listing.
Choose a look and Clay builds a full site around your content. Change anything with a tap — no code, no templates to wrestle.
Publish to your own name.clay.site in minutes. Add a custom domain and connect your own tools whenever you're ready.
Open one. It is the live site in a frame, not a screenshot — so what you see is what it looks like right now.
Hire one if you sell beyond France. An estate or a négociant needs trade pages behind a login, allocations, and the same catalogue in every language it ships to. A Clay site has none of that — customers can sign in to manage a booking, and that is the only door on it.
We publish one figure and it is a European average for a small-business build: €1,500, made of designer €700 · developer €550 · copywriter €250. We are not going to invent a Bordeaux number — ask two studios and you will have a real one in a day.
Changes. A new menu, a fourth photograph, a Sunday you decide to open. On an agency site each of those is somebody else's calendar and usually an invoice; over a year it is often more than the build. That is the line Clay is actually replacing.
In French, written in it rather than translated into it, because the business is in France. A site is in one language: there is no switcher and no second version of a page.
Yes, on the paid plan — and the free clay.site address keeps working afterwards, so anything already printed still lands: what free covers, and what it does not.
Search your business and see your site in seconds — free, no signup.