What a web agency in Dublin costs
An honest answer, the parts of the bill nobody quotes, and who should still hire one.
A real Clay site — built from a Google listing
A café in Portobello, a bakery in Stoneybatter, a pub in The Liberties: the quote lands, it is for real work by real people, and it is fair. What it buys is a website whose whole job for the next three years is to say when you are open, show the room and carry the reviews you already have.
A small-business website built by people costs about €1,500 — designer €700 · developer €550 · copywriter €250 — and then a line every month for hosting and for somebody to change things. Clay is €49 a month for all of it, and you change things yourself.
What you are actually buying
Dublin's designers and developers are hired against the European offices of half the software industry, which sets what a studio pays and therefore what it has to charge. The work is good, and the city is small enough that a studio's reputation is most of its sales pipeline — so a decent one will tell you straight when a job is too small for it. A café site is usually that job.
This page is not for everybody
Hire one if you are in the visitor trade and your availability lives somewhere else — a guesthouse on a channel manager, a tour sold through resellers, a dining room on a reservation network. Clay takes bookings on Clay and reconciles availability with nothing else, which for those businesses ends the conversation rather than complicates it.
After launch
A lot of Dublin pubs and long-standing shops are already paying for something — a hosting line on a card, a domain renewing to an inbox nobody reads, a site built by somebody nobody can reach any more. Add up what that costs a year before you compare anything. It is often the whole answer.
Your photographs, already sorted
Clay reads the pictures on your Google listing, grades them, crops them for the shape each band needs and puts the best one at the top. Nothing to upload, nothing to resize.
What you get
Real sites, made with Clay
Open one. It is the live site in a frame, not a screenshot — so what you see is what it looks like right now.
Questions
Is an agency ever the right answer?
Hire one if you are in the visitor trade and your availability lives somewhere else — a guesthouse on a channel manager, a tour sold through resellers, a dining room on a reservation network. Clay takes bookings on Clay and reconciles availability with nothing else, which for those businesses ends the conversation rather than complicates it.
What does an agency site actually cost in Dublin?
We publish one figure and it is a European average for a small-business build: €1,500, made of designer €700 · developer €550 · copywriter €250. We are not going to invent a Dublin number — ask two studios and you will have a real one in a day.
What is the part nobody quotes?
Changes. A new menu, a fourth photograph, a Sunday you decide to open. On an agency site each of those is somebody else's calendar and usually an invoice; over a year it is often more than the build. That is the line Clay is actually replacing.
Will it be found locally?
The page carries your address, your opening hours and your reviews as real text with structured data around it, which is what a search engine and an assistant read. It is not a substitute for your Google listing — it is built from it.
Can I move to my own domain?
Yes, on the paid plan — and the free clay.site address keeps working afterwards, so anything already printed still lands: what free covers, and what it does not.
What a web agency in Dublin costs
Search your business and see your site in seconds — free, no signup.