More Google reviews, without breaking the rules
Thirty-four reviews and a 4.6 is a good business with a quiet listing. What fixes it is a habit, not a growth hack.
A real Clay site — built from a Google listing
A 4.6 from thirty-four people is a real business with a quiet listing. It reads as careful rather than busy, and the place down the road with two hundred reviews and a 4.3 gets the tap. Nobody left you a bad one. Most of the people who meant to leave a good one simply never did.
There is no trick, and the things that look like tricks are against Google's rules. What works is asking out loud at the moment somebody is pleased, and then using the reviews you already have instead of leaving them on a listing nobody scrolls to the bottom of.
Ask at the counter, not by email
The best moment is while they are still in front of you and still pleased — paying, taking the bag, standing up out of the chair. A week later in an inbox you are competing with everything else in it. Say it in words rather than printing it on a card.
Ask everybody who had a good time, not the ones you expect to be kind. Filtering — asking the happy ones and steering the unhappy ones to a private feedback form instead — is review gating, Google prohibits it, and a listing built that way reads exactly like one.
Never buy, never bribe
Bought reviews are the fastest way to lose the ones you earned. Google removes fake engagement and can take a listing's rating down with it, and the people selling them know that, which is why they want the money first.
A discount for a review is the same category: Google's policy forbids offering anything in exchange for one. It also does not work. Six five-word five-stars posted on a Tuesday afternoon look like six five-word five-stars posted on a Tuesday afternoon.
What you get
The rating and the count, on your page
Clay reads your listing when the site is built: the score, the count and the quotes worth reading, where a visitor already is.
The reviews write the site
About a hundred are read when the site is written, so the page says what customers say — the dish they keep naming, in their words.
A link that asks
The page carries a link to leave one and it points at Google. Nothing is written back, and no review lives on Clay.
Questions
How many reviews do I need?
There is no number, and anybody selling you one is guessing. What matters is the gap between you and whoever the customer is comparing you with, and how recent the top three are. Thirty-four at 4.6 is already proof; what it is usually missing is a date from this month.
Can I offer a discount for a review?
No. Google's policy forbids offering anything in exchange for a review, and a listing caught at it can lose the reviews or the rating. Asking is free and unlimited — there is no rule against asking every single customer, out loud, every day.
Does Clay collect reviews for me?
No. The page shows what is already published on Google and carries a link to leave one, and that link goes to Google. Nothing is written back and no review is stored here: how the reviews band works.
Do new reviews appear on my site by themselves?
The rating and the count are re-read about once a day on any claimed site. New written reviews are added on a paid site only, and only four stars and up — on a free site the quotes stay the ones it was built with. What the paid plan covers.
What do I do about a bad one?
Answer it in public, once, without arguing. One two-star among thirty-four is the thing that makes the other thirty-three believable. You can hide a review from your own page; you cannot edit what somebody wrote, and the rating shown is the real one.
How it works
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1
Search your business
Type your name — Clay pulls your photos, hours, reviews and contact details straight from your Google listing.
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2
Pick a style
Choose a look and Clay builds a full site around your content. Change anything with a tap — no code, no templates to wrestle.
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3
You're online
Publish to your own name.clay.site in minutes. Add a custom domain and connect your own tools whenever you're ready.
Real sites, made with Clay
Open one. It is the live site in a frame, not a screenshot — so what you see is what it looks like right now.
More Google reviews, without breaking the rules
Search your business and see your site in seconds — free, no signup.