The Framer alternative for people who do not design
Framer hands you a canvas. Clay hands you a finished site with your own photographs and hours already on it.
A real Clay site, built from a Google listing
Framer is genuinely good, and it is a design tool: a canvas, a layers panel and a very capable set of controls, all of which assume somebody is going to lay out a page. A cafe owner searching for an alternative is not looking for a better canvas, they are looking for a site to exist. Clay reads your Google listing and builds one, and what you edit afterwards is the live page rather than a document of it.
Clay vs Framer
Your photographs, already sorted
Clay reads the pictures on your Google listing, grades them, crops them for the shape each band needs and puts the best one at the top. Nothing to upload, nothing to resize.
What it looks like when it is live
Drawn rather than described, the page, the address, and what it can switch on.
How it works
Search your business
Type your name, Clay pulls your photos, hours, reviews and contact details straight from your Google listing.
Pick a style
Choose a look and Clay builds a full site around your content. Change anything with a tap, no code, no templates to wrestle.
You're online
Publish to your own name.clay.site in minutes. Add a custom domain and connect your own tools whenever you're ready.
Real sites, made with Clay
Open one. It is the live site in a frame, not a screenshot, so what you see is what it looks like right now.
Questions
How long does it really take?
Most people are live in two to three minutes, search your business, pick a style, publish. There is nothing to install and no signup needed to see your site first, because it is built from your Google listing rather than from a blank page.
Is it free?
Yes. You get a live site on your own name.clay.site address with a small badge in the footer, and nothing expires. The paid plan is your own domain, the badge removed and the pro features.
Do I need any tech skills?
None. If you can type your business name, you can build a Clay site: the live page is the editor, so you tap the thing you want to change. There is no code anywhere, and nothing to install or keep updated, see the WordPress comparison for what that saves.
Can I use my own domain?
Yes, buy it wherever you like and point it at Clay on a paid plan; the certificate is issued for you. Until then the free name.clay.site address is a real one you can print, and it keeps working afterwards.
Is Clay less powerful than Framer?
On layout, yes, deliberately. You pick a theme and the page arranges itself, which is the whole difference between a tool and a result.
I already have a Framer site.
Then you are past the hard part and Clay is not for you. This page is for the business that opened Framer, saw a blank canvas and closed it again.
What does it cost?
Free on your own name.clay.site with a small badge. The paid plan is a domain, the badge off and the pro features.
Try it with your business
Search your business and see your site in seconds, free, no signup.