How long does it really take?
Most people are live in two to three minutes, search your business, pick a style, publish. There is nothing to install and no signup needed to see your site first, because it is built from your Google listing rather than from a blank page.
Is it free?
Yes. You get a live site on your own name.clay.site address with a small badge in the footer, and nothing expires. The paid plan is your own domain, the badge removed and the pro features.
Do I need any tech skills?
None. If you can type your business name, you can build a Clay site: the live page is the editor, so you tap the thing you want to change. There is no code anywhere, and nothing to install or keep updated, see the WordPress comparison for what that saves.
Can I use my own domain?
Yes, buy it wherever you like and point it at Clay on a paid plan; the certificate is issued for you. Until then the free name.clay.site address is a real one you can print, and it keeps working afterwards.
How do I stand out from other Italians?
Name the region and say what is made in house. Those two facts are what somebody who knows the food is looking for, and almost nobody on the street publishes them.
Is the wine list worth putting up?
One line about how it was chosen is worth more than the whole list. It says the wine was thought about, which is what a person is really asking.
Should the page take bookings?
Yes. This is a cuisine people book rather than wander into, especially at the weekend: how table booking works.
