How long does it really take?
Most people are live in two to three minutes, search your business, pick a style, publish. There is nothing to install and no signup needed to see your site first, because it is built from your Google listing rather than from a blank page.
Is it free?
Yes. You get a live site on your own name.clay.site address with a small badge in the footer, and nothing expires. The paid plan is your own domain, the badge removed and the pro features.
Do I need any tech skills?
None. If you can type your business name, you can build a Clay site: the live page is the editor, so you tap the thing you want to change. There is no code anywhere, and nothing to install or keep updated, see the WordPress comparison for what that saves.
Can I use my own domain?
Yes, buy it wherever you like and point it at Clay on a paid plan; the certificate is issued for you. Until then the free name.clay.site address is a real one you can print, and it keeps working afterwards.
How many pieces should be on the page?
Whatever is in, photographed properly. Ten good photographs is a working shop; the number matters far less than whether the picture is honest and the piece is still there.
Should I sell online?
For anything postable it is worth it, because the buyer for one specific object is rarely local: what a shop band adds.
Is it worth saying I buy?
It is half the business. House clearances and single pieces are how the shop refills, and almost nobody puts it on the page, so the call goes to an auction house instead.
